January is the time when a lot of businesses will be rethinking their marketing. It’s a time for fresh starts, and that goes for business as well. Keyword research is a crucial part of any strong internet marketing campaign.
Before you start writing blogs, posting, and tweeting about your business, do a little planning. What are the strong keywords that will benefit your business? What do you want to rank higher in the search engines for?
Don’t just guess. Make sure that you are using the same phrases that you want to be discovered with. Check them with Google’s keyword tool. This tool will tell you how many people are searching for a particular phrase and how many people are trying to rank with that very phrase (how competitive it is).
Make sure to include this in your plans. It can take a lot of time and effort to rank for keywords. So if you don’t have the right ones now, time is money. If you do this the right way the first time, it means more business sooner.
No comments:
Post a Comment