Saturday, October 22, 2011

Siri Will Change the Game

It’s been less than 24 hours, but I can already tell that having the iPhone 4s is going to be great. The improved camera, 16G of hard drive space and Siri, all make for a fun and exciting experience.

If it wasn’t for Siri, I would have gladly kept the 4 that I bought a few days ago.
But I had to explore the opportunities that the new Siri offers. So as soon as the Apple store had a 4s available, I exchanged it.

First off it’s really helpful to just say “text Meg I’m running late,” and have it happen. Or to ask “What are some pizza restaurants near here?” and get a list. Siri is a good time saver that way.

It’s also like a more advanced magic 8 ball with a sense of humor. Ask it the meaning of life, and you may get the answer “42,” a reference to “Hitchhiker’s Guide To the Galaxy.” Or you may get a Wikipedia definition on the word “life.” Swear during your inquiry and it may respond, “I’ll pretend I didn’t hear that.”

Siri has the ability to find the data to settle a disagreement. “Who was the 13th president?” Unless you were a history teacher, you may not remember that it was Millard Fillmore.

If it can’t immediately call up the answer, it offers a quick web search, which is helpful. This tool has the ability to save a great amount of time.

It’s also a matter of time before social rankings factor in to the equation. Businesses will be doing all they can to rank high in the Siri search. We’ll be seeing the Android equivalent soon.

The next leap of social marketing is right in front of us. Enjoy.

No comments:

Post a Comment