Mark Twain said it best, when he said that he'd write less if he had more time. Writing less is not always easy, because you have to make your words count.
In the day and age of Twitter, and abbreviated blog posts, people's attention spans are brief. If your message can be communicated in a shorter way, do it. If you need to still go long, make it worth it.
Write frequently, but shorter can be ok...
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